Digital Persuasion Watch Preview

The 9 Principles of Selling with Influence

Do you wish “selling” was easier?

Want to persuade more people to buy?

Need a thorough understanding of your customers?

You see,

Why people buy and the motives and drivers behind these reasons why - are some of the most “powerful lessons” in business you can learn.

Showing people how you provide solutions to their problems, makes your job of selling much easier.

Persuasion and influence become easy when you sell what people desire and deliver what people want.

The truth is …

People don’t buy what they need most - they buy what they want most.

And what people want most are solutions for their problems, answers for their questions, and results for their life.

In Digital Persuasion, we guide you through "The 9 Principles of Selling with Influence" – along with the keys for making them work.

By the end of this course, you’re going to see just how natural the persuasive selling process can be.

In this Digital Persuasion course, you are about to learn and discover:

How marketing has changed in the last few years.
Why demonstrating your expertise is critical.
How to gain a thorough understanding of your customers.
The importance of educating your customers and how you can do this.
What to include in your sales copy so that it doesn’t sound like selling or hype.
How to tell your “story” so that it resonates with people.
The importance of “social proof” and how to get it.
The role of giveaways in your business and ideas for ones you can use today.
The strategy of scarcity and how you can use it to increase sales ethically.
Why repetition is a good thing and how you can do it without sounding boring or repetitive.

14 Lessons

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Video Course

Introduction & Course Overview

If you hate the idea of "selling," then you're already on the right track!

Meet the Modern-Day Marketer

How marketing has changed in the last few years.

Expertise – The First Key to Digital Persuasion

Why demonstrating your expertise is critical.

Putting Yourself in Your Customers' Shoes

How to gain a thorough understanding of your customers.

Persuasive Selling Is About Educating and Entertaining

The importance of educating your customers and how you can do this.

Hype-Free Persuasive Sales Copy

What to include in your sales copy so that it doesn't sound like selling or hype.

Persuasive Storytelling – How to Tell Your Story

How to tell your "story" so that it resonates with people.

Social Proof for Persuasion – Why It Works and How to Use It

The importance of "social proof" and how to get it.

The Free Line – Persuasive Freebies and Giveaways

The role of giveaways in your business and ideas for ones you can use today.

Triggering More Sales with Scarcity

The strategy of scarcity and how you can use it to increase sales ethically.

Repetition and Marketing – Why It Works

Why repetition is a good thing and how you can do it without sounding like a broken record.

Conclusion & Next Steps

Pull together all of the activities you've completed in this course to create your final marketing strategy and to-do list for persuading your customers that you are the best person to buy from.